MTV

Which company uses the logo? MTV


Who is the target audience for the logo?  People who enjoy watching a range of music genres on TV, also it appeals to people who like music critics and people who like a wider range of Tv genres such as  comedy, reality, documentaries, entertainment and reality dramas.




How does the logo relate to the company? It relates to the company because the logo advertises what the company broadcasts. Another way it relates is it uses simple yet effective wording the logo basically says music television and that is what the company broadcasts and presents to the public therefore it gives the public that sense of trust, this trust is essential to the company as it keep the viewers watching.




Is it effective? Yes because it appeals to their main audience because keeps what their trying to advertise simple, also is a very easily recognised logo.


Good points about the logo?The use of black and white is a good combination in advertising as they compliment each other. This also also keeps the logo simple and clean which helps the public understand what advertiser is trying to promote where as if someone uses flamboyant colour combinations it loses the the public interest and the loses what the advertiser is trying to promote.


Bad points about the logo?  The logo doesn't look as professionally as other entertainment company logos this could drastically reduce views. Another flaw is although the logo is now popular if someone hadn't seen the logo before they may not understand what it represents.


Does the colour work? As i have stated before the use of black and white on the logo is a good idea as it can be eye catching depending on where the logo is located. Black and white are colours that compliment each other catching the audiences eye.


Is it versatile? No because the logo is incredibly simple and it just gets to the point. The does not have a recognisable icon that can be used in its place making it not versatile.