Faceook

Which company uses the logo? Facebook

Who is the target audience for the logo? Facebook targets the only networking audience as they are a networking sight. Targeting a large rage of ages alows Facebook to recruit over 700 million members far out competing rival networking sights.

How does the logo relate to the company? Being a networking site by using the name Facebook the first thing you think of is a phone-book with many contacts and numbers. Facebook instantly tell the audience it is a network sight and is  easily remembered because it is so simple with only two colours.

Is it effective?  Yes the logo is one of the most well known company logos in the world, constantly being mentioned , written about Facebook is hard to forget because of its blue and white colours. Having 800 illion members shows Facebook is very popular and effective.

Good points about the logo?The logo is kept simply and plain this makes the logo easy to be picked out by the public. Also the font is standard making it easily read and keeping it simple and well strutured not making the public think too much and keeping it easy and clean.


Bad points about the logo? The bad points of this logo are that the colour scheme could be seen as dull and plain, then structure seems normal and may fail to interest some people. The fact the the logo is some simply is may be considered empty and finished basically thrown together and rushed.


Does the colour work?  In some ways its doesn't as it does really raise your attention draw you in like  for e.d McDonald's does but it does because of the fact it is so simple and many other logos  are not making it stand out without really standing out and being normal.

Is it versatile? Not really it is similar to Orange and Nike as it relies on being simple and plain to attract people because of this it is not versatile.